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Development Direction

Innovative Lever Development With an Emphasis on Shift Dynamics


Atsumitec is a development oriented company. As a driving requirement, the Select Lever is an aesthetic part with driver contact, which also serves as a critical functional part. It is a controller of a vehicle that can provide functionality, design, and assist with driving excitement. 100% of the development is performed by Atsumitec in house.
Automobile manufacturers provide Atsumitec with specifications of functionalities, weight and interior space provisions. Our dedicated development team's responsibility is to propose a product which optimizes quality, cost and and timely development to meet our customer's requirements.
Our development process begins with selecting the right material, with a keen eye on functionality, preliminary design study, and implementation verification. If a concern is identified during these initial processes, we partner with our customer, and the concept is adjusted. Mating the shift dynamics to the vehicle style is critical to the success of both our OEM customer and Atsumitec. Our unique analysis sytem enables us to bring the desired shift feeling to life.
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